Client: Accenture
Project: Identity System for “Defining Success 2012” program
Accenture wanted to create an identity system for Defining Success 2012, a program targeted toward professional women worldwide. I created a collage of women’s faces emphasizing multiculturalism, strength, commitment and a human connection. This identity system, which is still in use today, comprises color selection, photographic style and treatment, and visual guidelines for print and online collateral materials.
Expertise applied:
Creative direction, art direction, layout design
Year:
2012-2014, as an art director with Proof Integrated Communications